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Get to know us Meet Our Family

OUR HISTORY 4th generation owner Tom explains where we've come from and where we are going.

OUR PRODUCTS 5th generation family members Bryan & Dan give insight into our products, production, and philosophies.

NEIGHBORHOOD PET SHOPS Pet parents and store owners explain why neighborhood pet shops are vital to the community.

PETFEST 5th generation family members Bryan & Dan explain Fromm Petfest, an annual event on Milwaukee's lakefront.

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A special thanks to Harold W Pfohl for preserving, restoring, and providing several photos used in the History film. Thank you to The University of Minnesota-Twin Cities for usage rights and providing photos of Dr. Robert Green in the History film

Learn more about our history History Timeline

Find the right recipe for your pet Product Guide

Get to know us Meet Our Family

Learn more about our history History Timeline

Find the right recipe for your pet Product Guide